rosegoldfor brands

Increase new-to-brand sales and share of wallet with Amazon shoppers.

rosegold shows Amazon shoppers offers based on their verified purchase history. Acquire new-to-brand shoppers, launch conquest campaigns based on category spend and improve retention with loyal regulars.

01How it works

Offers matched to verified purchase history

Chapter 1 of 4 Illustrated walkthrough

02How we're different

Target by real purchases, not last click

With cashback and coupon sites

  • 01

    One incentive for everyone. Cashback sites show the same offer to everyone

  • 02

    Limited view of each shopper's history. Members are shown general offers or offers triggered by their activity on the cashback or coupon site

  • 03

    Based on which links shoppers click Watch shoppers' browsing to claim a sale at checkout

With rosegold

  • 01

    Precise targeting based on purchase history Construct offers that are only presented to shoppers that meet specific requirements in their purchase history

  • 02

    Trigger offers based on share-of-wallet Launch win-back and conquest campaigns to attract shoppers in your category where you have low share-of-wallet

  • 03

    No complex data-sharing agreements Shopper data is verified on their device to trigger offers, personal data is never shared or transmitted

03Use cases

How we create value for brands

01Competitors' regulars

Win your competitors' regulars

Problem

Target offers to ideal, high-value customers with proven purchases in your category.

How

Set a rule, such as 'buys from [x] at least twice a year and never from us' or 'spends [y] in my product category in the past 6 months', and only those shoppers see your offer.

02Existing customers

Stop paying new-customer prices for existing customers

Problem

Cashback and voucher sites get paid for sales you'd have made anyway, and your Amazon buyers look 'new' on your website.

How

We check each shopper's real purchase history before anyone sees your offer.

03Amazon regulars

Reward your Amazon regulars on your own site

Problem

Your most loyal buyers are on Amazon, make them feel seen.

How

We check brand names, individual products and recency of purchase, so you can reward your regulars.